Because
In his book Influence: The Psychology of Persuasion Dr. Robert Cialdini brings up a study conducted to measure “unthinking compliance.” In the study, a researcher asks a subject if she can cut in line...
View ArticleSelf Herding – Quit Tomorrow
“Such as are your habitual thoughts, such also will be the character of your mind; for the soul is dyed by the thoughts.” – Marcus Aurelius In The Upside of Irrationality, Dan Ariely talks about a...
View ArticleImplicit Knowledge
Translating subconscious skill and implicit knowledge into conscious action A substantial portion of the knowledge one acquires over the course of a lifetime is implicit, meaning that is stored and...
View ArticleSignaling and Biases
The appeal of a can of Red Bull does not lie in its materials. It did not become popular because it contains 80 milligrams caffeine plus some sugar and amino acids. It took off because the brand was...
View ArticleChickens and Airplanes: Implicit Learning
It’s Easy: Don’t Fall Down Take a moment to consider a physical skill that you’re good at. Snowboarding, perhaps. Or surfing, riding a bike or even slacklining. Now, think about what you would say if...
View ArticleThe Marshmallow Experiment – The Power of Marshmallows
Beginning in the late 60’s a man named Walter Mischel conducted a series of experiments at Stanford University. Young children sat in front of a table with a marshmallow on it. The game: They could eat...
View ArticleChange the System, Not the Symptom
For a little over a year, early in my time in the military, I had to wake up at 3:00 a.m. This was to walk to the special programs physical training (P.T.) workout that started at 3:45 on the other...
View ArticleNeed workout motivation? Here’s how to feel more motivated.
Need workout motivation? Too tired to feel like working out, and thinking of waiting until you feel better to get going? Here’s why that logic – which is a common and natural assumption – will work...
View ArticleSurf Simply: What the World’s Best Surf School Can Teach You About Exercise...
July 4th, 2014, Pacific Ocean, Costa Rica It’s early morning, and already it’s been a great day. I’ve just ridden a massive wave, paddled back out through the surf, and am sitting on my board resting...
View ArticleEndurance Training – They All Wound
Endurance Training When it comes to endurance training, the ultimate ceiling of what you’re capable of is quite high. Evolutionarily, we’re the most efficient runners on earth. Well-trained humans can...
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